Designed by Krista, this hand-sewn Felt Sweetheart Purse is a beginner to intermediate-level project. Our step-by-step tutorial will walk you through the whip stitch and the blanket stitch, but check out our guide to simple embroidery if you need a refresh. Using soft felt and clean shapes, this project comes together quickly with plenty of room to make it your own.

Inspired by classic conversation hearts — yes, those tiny pastel candies that once filled our classroom Valentine’s Day card exchanges — this design draws on a long-standing symbol of nostalgia and playful connection. Known for their sweet messages and cheerful colors, conversation hearts are reimagined here in felt, transforming a simple heart shape into something useful and lasting. And with three text designs to choose from, the finished purse is easy to personalize. And color choices can shift the look from playful to classic or softly seasonal. Once complete, your Felt Sweetheart Purse is a fitting symbol of this pre-spring moment, when everything seems possible.

Once you're all finished, this Felt Sweetheart Purse makes a wonderful gift for your stylish tween or a cute seasonal bag for yourself. So whether you decide to gift it or keep it, we can't wait to see it! And be sure to share it with us on social media using #MadeWithLia and in our crafters’ community.

Felt Stuffie Video Workshop!

In this skill-building workshop, you will learn 8 steps to make any adorable felt stuffie design from our site.

Craft along with us, or learn the techniques and apply them to other stuffies.

This course is free for all members!

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